It appears that the first rule of "Fight Club" should also be applied to "Catfish": don't talk about "Catfish." The documentary by Henry Joost and Ariel Schulman, seemingly about a budding online relationship, blew audiences away at Sundance thanks to a final act that is so astonishing the ad campaign warns potential viewers to make sure no one spoils the movie for them.
The films is already prepped for a Hollywood remake via Alicia Keys' Big Pita Little Pita Productions and as we didn't make it out to Park City this year, this trailer is all we have to go on and pardon the pun, but we are hooked. Relativity Media and Rogue Pictures will release the film on September 17th. The synopsis and trailer are below.
In late 2007, filmmakers Ariel Schulman and Henry Joost sensed a story unfolding as they began to film the life of Ariel’s brother, Nev. They had no idea that their project would lead to the most exhilarating and unsettling months of their lives. A reality thriller that is a shocking product of our times, Catfish is a riveting story of love, deception and grace within a labyrinth of online intrigue.